According to Publisher’s Weekly, officials at Stephen King’s Web site said that some 41,000 downloads were made the first day that King made his story available for download. This figure is lower than the nearly 500,000 downloads in March of King’s e-novella, Riding the Bullet.
One theory is that Riding the Bullet benefitted from being backed by a major publisher. Still, $41,000 of revenue in a single day does not necessarily mark this historic attempt at self-publishing as a failure…